Many friends recently shared their 2016 photos to reminisce. Thanks to them for reminding me of the good 10 years; I dug up this photo from 2016.
What a ride over the last 10 years! And thanks for being part of it, and looking forward to the next 10 years!
Below are some of the key milestones of the last 10 years:
2015 – Left a listed company and a leading media conglomerate, Star Media Group, in Malaysia, and joined a Southeast Asia (SEA) based AdTech company, CtrlShift.
2016-2020 – Elected as the president of Malaysian Digital Association (MDA), and served 2 terms till 2020. During the tenure, I worked closely with MDA members and industry leaders, and spearheaded numerous initiatives, including d Awards, MDA School and digital measurement, to foster the growth of Malaysia’s digital media and advertising industry.
2016-2020 – While based in Malaysia, I traveled throughout Southeast Asia and launched projects focused on the region, building an extensive network and expanding AdTech partnerships into China.
2026-2025 – Being a highly sought-after speaker at digital-related conferences, I have earned recognition from various media outlets, regularly inviting me to share my views on digital trends and developments.
2017-2025 – Being a one-to-one mentor for selected participating start-ups, and one of the judges in the final of the Dream Factory Startup Contest.
2020 – Founded Antsomi as a regional marketing technology company specialising in AI-driven customer data platform technology, Antsomi CDP 365, after leaving CtrlShift in March 2020.
2021 – Antsomi was the only SEA-based company listed in the Forrester APAC CDP report.
2022 – Antsomi won clients such as Cycle and Carriage, a prominent luxury car reseller in Malaysia.
2023 – Japanese leading digital company DAC invested in Antsomi.
2024 – Antsomi acquired its first AU client after serving clients in 6 SEA countries (SG, MY, ID, TH, VN, and PH).
2023-2024 – Published 2 books (The AI Era 2053 《AI时代2053》and The Survival Kit in the Digital Era 《数码时代：48个生存基本法》) on topics of digital and AI, and The AI Era 2053 was the number 1 top-selling book in Nov 2024 in Eslite Bookstore KL.
2025 – Entering the 10th anniversary of joining the start-up scene, while the second book, The AI Era, was selected as one of the top 10 non-fiction books by Sin Chew Daily.