About

TCSerm.com is Serm Teck Choon’s blog. Serm blogs about digital and technology-related matters, and he recently published his second book titled “The AI Era 2053” (《AI时代2053》). Serm’s first book, “The Survival Kit in the Digital Era” (《数码时代:48个生存基本法》) was published on Jun 2023.

Serm is co-founder & CEO of Antsomi, a regional marketing technology company aiming to help businesses transform into data-driven companies. Antsomi launched its flagship product, CDP 365, an AI-driven customer data platform native to Southeast Asia, in June 2020. Since then, the company has helped many regional clients unify and activate their customer data across channels with a better customer experience enriched by personalization and marketing automation. Antsomi recently announced that the leading digital company in Japan, D.A.Consortium Inc., has invested in the company and become its strategic partner.

Various media outlets constantly invite Serm to share his views about digital trends and developments. He is also a sought-after speaker at digital-related conferences, a mentor and judge for start-up competitions, and a jury member for global and regional media awards.

Serm is also an advisor and coach to selected startup founders, one of whom was acquired by a leading media group in Malaysia.

Serm was the former Malaysia Country Head at CtrlShift. Before he joined CtrlShift, he was the Digital Products Head at Star Media Group, a listed media company in Malaysia. He played a key role in building the media group’s digital business as one of its key growth areas.

As one of the founding members of the Malaysian Digital Association (MDA), Serm was actively involved in industry initiatives. Serm was the fourth president of MDA, elected in March 2016, and served two terms until April 2020. He worked closely with MDA members and industry leaders to launch many initiatives, such as digital measurement standards, Digital Wednesday, MDA School, Best Practices Reports, MDA Video Series, and d Awards, to drive the growth of the digital media and advertising industry in Malaysia.

Below are Serm’s social channels and related links:

http://linkedin.com/in/tcserm

https://facebook.com/tcserm

https://youtube.com/user/tcserm

https://twitter.com/tcserm

https://e27.co/tcserm

https://theinterview.asia/author/serm/

The below is the Chinese version:

孙德俊 (Serm Teck Choon)
 
广受各媒体邀约访问的知名科技评论员、科技商业专栏作者和互联网科技公司创业者。第一本书《数码时代:48个生存基本法》已经售罄,不再加印,因为相信读者错过的可以被第二本书《AI时代2053》补足。

小学时遇见香港连环图、金庸和倪匡,迷上了阅读。宽柔中学时加入校刊团体,爱上文学、媒体和创作。19岁时想为青春出版诗集。

远赴美国乔治亚州大学修读大众传播学系时,偶遇互联网商业化大爆发。回国后加入互联网行业,曾开发为八百万人服务的互联网产品,并在工余时完成了诺丁汉大学资讯科技硕士课程。

尔后离开大企业,加入初创圈,并随后与伙伴创立营销科技公司Antsomi,客户遍布东南亚。

曾被业界票选为两届马来西亚数码协会主席(2016-2020),並多次接受国内外各媒体的访问,分享其对互联网、科技和AI趋势的看法。

工作之余,也为星洲日报、南洋商报、访问网等媒体撰写专栏,并受邀为创业大赛指导老师兼决赛评审、世界与亚洲区数码和科技大赛评审。

相信科技和人文的结合,会创建一个更加美好的世界。

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