I spent my Sunday (1 Oct 2023) with 120+ business owners and professionals from the education sector in the inaugural Edupreneur Summit 2023 organized by EduRISE. I shared with the audience how they should leverage data to grow their businesses and engage with their customers digitally.
My key sharing are:
- Nurturing data is a journey.
- Handling data with customers’ consent is vital.
- Using data to engage with customers with personalized and relevant messages.
- Developing relevant content to engage with customers.
- Evaluating your digital maturity to develop a long-term digital strategy and plan.
It’s great to share the stage with Deric Wong and Dr. Shane Tan!
Kudos to Lisa Tsjin and the team for organising such a successful event!